Every time we go to market to buy for an upcoming season, we approach it with a fresh perspective. Our goal is simple: to seek out the best of every exciting designer and bring those pieces back for our clients to enjoy. The thrill of discovery fuels me and my team. This fall's '24 buy definitely exceeded our expectations. The collections were incredibly strong, showcasing an array of beautiful textures, colors, and silhouettes.

Our Fall '24 fashion forecast offers an in-depth look at the season's biggest trends, tips on how to wear them, and a spotlight on the new designers making their debut at Clairvaux. No matter your age or budget, we're confident you'll find something special with us. We can't wait to serve you and assist with all your wardrobe needs. On behalf of my entire team of stylists, I can say it's a true joy to work with our incredible clients—you've become like family to us.

xx,

Joni Johnson & Clairvaux Team

 

Red has been a standout on the runways for the past few seasons, and it’s not losing momentum. It’s the ultimate statement color. We’re all about an all-red look, whether it’s a bold power suit or a striking outerwear piece—red exudes strength and confidence. For everyday wear, try a great red knit paired with statement jeans for an effortlessly chic outfit. Red also pairs beautifully with navy, burgundy, grey, and black. Whether you’re experimenting with color blocking or just adding a pop of red, it’s the perfect way to energize any look.

We were thrilled by the prep-school influences in this season's designer collections. From varsity stripes to track pants and the revival of the "rugby polo", this trend is all about embracing the look in its most authentic form. The more literal you go, the better. The key to mastering this style is layering—a crisp white button-down under a cozy sweater or a menswear-inspired blazer paired with straight-leg jeans are perfect interpretations. To complete the look, we love a classic sock with loafers or Mary Janes.

Western influences are making a strong comeback, permeating every aspect of culture—from music to fashion. This season, the Cowboys are having their moment. Expect to see mid-length skirts and dresses paired with tall boots, and denim-on-denim looks featuring interesting silhouettes and details like classic whipstitching, lasso accents, and feminine ruffles. Texture plays a crucial role in building any outfit, and we love incorporating elements like suede, cowhide, and rich fabrics to add dimension and interest, even to the simplest looks.

This was one of the most unexpected and refreshing trends we encountered. Designers took pattern mixing to new heights, experimenting with prints and fabrications in innovative ways. Two-toned panel denim and blazers featuring contrasting fabrics sparked our imagination and got us excited about creative outfit building.

This isn’t your mother’s floral trend. Fall '24’s florals are abstract, moody, and have a bit of an edge. Expect floral prints that are artful, with unique fabrications and bold, interesting shapes. Florals are traditionally feminine so look for ways to create a little bit more friction with styling accessories and footwear that feel edgy or tad bit masculine. This creates balance and interest within the outfit.

A walk down memory lane. Channel your inner Cher and break out the plaid ensemble. We are going full "Clueless." Mini skirts and matching jackets are bringing a fresh fresh energy to coordinating sets. We're also loving the longer jackets making a comeback. Set aside the cropped leather jacket for now; it's all about the '90s-inspired longer car jacket. These jackets are showing up in rich textures like leather and suede, with standout colors like deep emerald green and burgundy.

Fall is synonymous with textures and cozy knits, but fringe has become a staple for adding interest and movement to an outfit. Fringe details on sweaters, outerwear, and accessories bring a vintage vibe that adds depth to your look. The mix of old and new elements creates a striking juxtaposition that's perfect for the season.

If there’s one thing every woman should invest in this season, it’s knitwear. Designers are reimagining knitwear as versatile shirting options, with an array of thin knits, polos, and coordinating sets that are perfect for everyday dressing. To add a stylish touch, try draping a matching cardigan over your shoulders with a knit tank or tee for a chic third piece. As the temperatures drop, sweaters with varied textures are a fun way to refresh your wardrobe. We’re loving fuzzy cardigans buttoned up and paired with your favorite jeans and a belt.

 

Leopard and other animal prints remain timeless and are in full force this season. These prints have become classic staples and are fantastic for pattern mixing. You can go bold with a full animal print set or keep it subtle with a fun accessory for just a hint of pattern.